Recently, Javier Estrada, the director for Mexico's Analitica Energetica SC, discussed natural gas's importance in the currently reformed Mexican energy sector. Natural gas is a short-term issue, he said, but the need for it is "immediate." While utilizing the burgeoning import market of gas from the U.S. and elsewhere, he said, Mexico will build many pipelines and strengthen its own capacity to develop and produce natural gas. Pipeline tenders have been announced. For everything to work, "the price of natural gas has to pay," he said, noting that right now investments are going toward oil.